![]() ![]() I believe that we’re all interconnected, but it’s no longer by six degrees of separation. Karinthy died in 1938, long before the idea of networking took root in the business world, and certainly before the Internet made global interconnections so simple. Originally coined by Hungarian author, Frigyes Karinthy, the concept was characterized in his short story, Chains ( Láncszemek), published in 1929. The theory of six degrees of separation states that everything and everyone are no more than six steps away from being introduced to anyone in the world. Connecting to people, then, is important to me, both professionally and personally. It’s what makes me good at what I do: discovering motivations, desires, needs and wants, and how those factors impact purchasing and brand loyalty. ![]() I’m in the business of understanding people. ![]()
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